Michelle Sequeira reflects on 22 years of growth, experience and connection at Primedia Out of Home.
Senior Account Manager Michelle Sequeira shares reflections from her career at Primedia Out of Home, including the experiences, relationships and lessons that have shaped her journey.
Women of Primedia Out of Home
For the second instalment of our Women’s Month series, we spotlight Michelle Sequeira, Senior Account Manager and a valued member of the Primedia Rest of Africa team.
With an incredible 22 years at Primedia Out ofHome, Michelle has built a career grounded in experience, dedication and lasting relationships. Her journey reflects the value of consistency,connection and continued growth within an evolving media industry.
In our latest interview, Michelle reflects on theexperiences that have shaped her career, the lessons she has gained along theway and what continues to inspire her professionally.
Her story is one of longevity, growth and commitment -offering a personal perspective on building a meaningful career while contributing to the people and relationships that make Primedia Out of Homewhat it is today.
Watch the interview below to hear Michelle share more about her journey and experiences.
About Primedia Out of Home
Primedia Out-of-Home, a division of Primedia (Pty) Ltd, is the largest wholly South African-owned OOH media specialist. With a presence throughout South Africa and key markets in the Rest of Africa, we offer over 18 000 advertising panels across South Africa and 4 000 panels across 8 countries in the Rest of Africa. Our commitment to exceptional service and continuous innovation has established us as a trusted partner for top brands across various industries. Primedia Out-of-Home provides a comprehensive suite of out-of-home products, including Classic billboards, Digital billboards, Rank advertising, Mall advertising, Programmatic digital advertising, Pharmacy advertising, Retail and Township advertising.
With a deep understanding of the South African out-of-home landscape, we focus on delivering measurable results and offer flexible coverage across the entire LSM/SEM spectrum, targeting cosmopolitan consumers in major urban areas to those living in rural communities. Our service enables brands to optimise their campaign reach and achieve their objectives with a variety of media solutions that connect brands with audiences.
Author| Arul Lavers
